Is Lead research a contact list or an outreach campaign?
We state the research-only boundary prominently: no contact collection, outreach drafting, sending or activation is authorised. The audit keeps lead research bespoke and bounded: what is verified can be scoped, and what is uncertain stays outside the proposal until it is checked.
How would we define which companies are worth researching?
We agree offer fit, company criteria, exclusions and a small set of decision-useful questions. The audit keeps lead research bespoke and bounded: what is verified can be scoped, and what is uncertain stays outside the proposal until it is checked.
What public sources and evidence would a research brief use?
We propose source categories and record provenance; every real source and permitted field needs separate approval. The audit keeps lead research bespoke and bounded: what is verified can be scoped, and what is uncertain stays outside the proposal until it is checked.
How would you distinguish facts from AI guesses or incomplete signals?
We separate confirmed observations, reasoned indications and unknowns; require human checking of material claims. The audit keeps lead research bespoke and bounded: what is verified can be scoped, and what is uncertain stays outside the proposal until it is checked.
Can a public signal tell us that a company is ready to buy?
No. label intent, budget, timing and supplier relationships as unconfirmed unless genuine evidence establishes them. The audit keeps lead research bespoke and bounded: what is verified can be scoped, and what is uncertain stays outside the proposal until it is checked.
Will the work include names, email addresses or phone numbers?
Not within this approved scope; any person-level sourcing would be a separate gated decision, not an implied next step. The audit keeps lead research bespoke and bounded: what is verified can be scoped, and what is uncertain stays outside the proposal until it is checked.
How are conflicting sources or stale information handled?
Retain source dates and uncertainty, flag disagreement and agree when the research would need refreshing. The audit keeps lead research bespoke and bounded: what is verified can be scoped, and what is uncertain stays outside the proposal until it is checked.
What changes the price and turnaround of a research engagement?
We explain company count, depth, market complexity, permitted sources and human review; give no invented volume or turnaround. The audit keeps lead research bespoke and bounded: what is verified can be scoped, and what is uncertain stays outside the proposal until it is checked.
What must be agreed before research can lead to outreach?
We state that source, purpose, data handling, channel, exact-message and activation permissions remain separate; make no legal-readiness claim. The audit keeps lead research bespoke and bounded: what is verified can be scoped, and what is uncertain stays outside the proposal until it is checked.